• PicColor
    Employ the various Picitup API functions to sort items on your site by color, similarity and catalog product type


  • Picitup API
    Bridge the gap between online & offline shopping with visual product search


  • Picliq
    Take a photo of any product and find it online


  • PicCommerce
    Add color search and similarity search to your eCommerce store with no programming

Picitup Labs

  • PicColor demo
    PicColor for eCommerce sites - the new way for your shoppers to search for products



  • SpiderPic
    Price-comparison search engine for Stock Photography

" A picture is worth a thousand words "

-- Confucius

About Picitup

Picitup is a recognized computer vision innovator. Having served the world's top-tier commerce players such as, and, Picitup is now expanding its offerings to serve every online retailer with PicCommerce, a comprehensive visual shopping suite.




Danny Atsmon- CEO

Picitup is headed by Danny Atsmon, a graduate of the "Haman Talpiot" program, where he served in the famous 8200 unit. Later on he joined Alon in Comsense as the head of its software team where he led the development of the client and server system.

In '04 Dan was an algorithm engineer at a special Israeli defense program.

Prior to joining Picitup, Dan was a Project Manager and Software Team Leader at EPOS- a leading provider of advanced digital positioning technology.


View Alon Atsmon's profile on LinkedIn




Alon Atsmon- Chairman
Alon Atzmon

Alon Atsmon, Chairman and co-Founder. A graduate of the prestigious Talpiot program, Alon holds a B.Sc. in Physics and Mathematics from the Hebrew University of Jerusalem, is a savvy high-tech entrepreneur, and a member of the world futurist society.

In '98 Alon founded and CEO'd Comsense, raised $20M in funding, and led it to a cap of $100M. In '03 Alon co-founded Leanway, a software company that was sold in 2006 to a NASDAQ corporation for $10M yielding 2,500% return to its investors. In '04 Alon founded and CEO'd Walletex and led it to become a market leader in the field of card format consumer electronics including major corporate wins such as Microsoft, Oracle, IBM, Philips Bayer and other major corporations. Alon holds a dozen of issued patent applications and a handful of product awards.


View Alon Atsmon's profile on LinkedIn



Planning For 2013 ?

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Picitup is certainly fun and easy to use. The filtering options do help tremendously to find what you’re looking for. It’s better than what Google currently offers and visually more interesting.